Sato Records is a mock independent vinyl store that has a nostalgic, vintage feel. Sato is for the music lover who appreciates the intentional analog ritual of playing their records and the feeling of grounded human connection it creates with the art. Sato’s logo is inspired by two turntables side by side and has a dynamic representation of enduring spinning records. The brand’s typography has a retro 70s influence to speak to the brands vintage nature.